I remember back in the late '80s, while driving limousines to make ends meet as I attended voiceover and acting classes, I picked up a very well known character actor.  When he asked what it was I wanted to do, I had said "I really like voiceover".  He smiled and proceeded to tell me his own experience with our beloved industry.

While I don't remember his exact words, the gist of what he said was this:  

Again, these are not the exact words, however I think you get the drift.  He became the signature/branding voice for this national/international carrier...you knew immediately who the company was because of his voice and that's powerful.  Well, he was supportive of my path and, as with every celebrity I picked up, their advice was always to just keep going...keep at it and don't give up.  I took that advice and continue today.  If you are just starting out, I think this advice would work well for you too!

A modern day voice that we often here, one that you immediately associate with the company...thus a successful branding voice, is that of Tom Bodett from Motel 6.  Have you ever wondered what he looks like...want to read his bio?  I enjoy learning about those in our business...here's a bit about Tom Bodett...enjoy!